Farren is a fitness coaching app that gives you a personalized training program from a real coach. Instead of generic workouts, your plan is built on the methodology of coaches like Kelly Starrett and Tia-Clair Toomey-Orr, adapted to your goals, experience, and equipment.

How does Farren work?

Farren pairs you with a real coach and turns their training methodology into a personalized program inside the app. You pick your coach, answer a few questions about your goals and experience, and get a plan built on how that coach actually trains their athletes. As you log workouts, the app adapts your programming based on your progress.

Who are the coaches on Farren?

Farren's coaching roster includes Tia-Clair Toomey-Orr, Kelly Starrett, Annie Thorisdottir, John Welbourn, Paul Fabritz, Eric Leija, Dave Spitz, Shane Orr, Meghan Hayden, Carling Harps, Madeleine Conti, and LA Thoma Gustin. Each coach brings their own training methodology, from CrossFit and Olympic weightlifting to mobility, basketball performance, and kettlebell training.

Are the coaches on Farren real people?

Yes. Every program on Farren comes from a real coach with a real track record. Annie Thorisdottir and Tia-Clair Toomey-Orr have won multiple CrossFit Games titles, Paul Fabritz trains NBA athletes, and Dave Spitz coaches Olympic weightlifters. These are the same methods they use with their own athletes, adapted to your level.

What makes Farren different from other fitness apps?

Most fitness apps give you a template. Farren gives you a coach. Your program comes from a specific person with a track record, and adjusts as you train rather than repeating a fixed plan. You train the way their athletes train, scaled to where you are now.

I've never used a kettlebell. Is this beginner-friendly?

Completely. Making the kettlebell approachable is Madeleine's entire reputation. You'll learn each movement properly before it ever shows up in a workout.

I'm a runner. Will this interfere with my mileage?

It's built to protect it. Kettlebell for Runners exists precisely so strength supports your run week instead of competing with it.

How many kettlebells do I need?

One medium kettlebell covers it, with a heavier bell optional as you progress. That's the whole list.

What's the difference between the plans, do I need all of them?

You will have access to all of Madeleine's plans as well as each of the other coaches on Farren. Farren will help personalize the plans to your existing needs and constraints.

How is this different from a kettlebell video course?

It's Madeleine's actual methodology, personalized to you and adjusting as you train, with her cues in your ear and 24/365 access to ask her anything. A course ends. Coaching doesn't.

The kettlebell, finally made simple.

Training from the founder of Bellfest and the Kettleclub community, built so a technical tool feels approachable. Personalized to you, in your ear, every session.

How Farren works

Available on iOS

Meet Madeleine Conti

Madeleine Conti founded Bellfest, the kettlebell festival that fills gyms across the country, and Kettleclub, a community built on one idea: you don't need complicated training to get strong. She makes a technical tool feel approachable, so you actually use it well and actually keep using it.

Swings that feel crisp instead of scary. Presses that stack up week over week. A routine you keep because it fits your life and you like doing it. Madeleine's programs are built for one thing: making you feel capable, without overcomplicating a single rep.

How Farren works

1
Pick a coach-built plan

Choose the plan that matches your goals. Each one is programmed by your coach and backed by real results.
2
Make the plan yours

Talk with your coach about your schedule and your equipment and how you actually live. Your plan adapts to fit your life instead of the other way around.
3
Train on your terms

Personalized workouts are ready and waiting on the days you want to train. Open the app and your next session is already set.
4
Your coach in your ear

Every session is guided by your coach with real-time cues and encouragement. Each movement is programmed with purpose so your work turns into progress you can feel.

Find your flow.

Madeleine's signature plans

Two plans that keep the kettlebell simple, personalized to your level and never overcomplicated along the way.

Kettleclub: Runners
Keep running without breaking down, adding the single-leg strength and hip stability the miles neglect in sessions that leave your legs fresh to run.
Kettleclub
Learn the tool properly, moving from technique to complexes to flows across upper body, lower body, full body, and cardio in short focused sessions.

Access to Madeleine, 24/7

Ask her anything, any hour. Whether your swing should feel like that. Which bell to buy next. How to fit strength around your run week. She remembers what you told her last time and builds on it. The kind of access that used to require knowing someone in the community.

Who should train with Madeleine?

First bell

You bought a kettlebell, or you're about to. Learn it the right way from day one, no intimidation required.
Runners adding strength

The miles are there. Add the strength that protects them, in sessions short enough to respect your training week.
Keeping it simple

You don't want a program that needs a spreadsheet. You want to feel strong and capable on a schedule that fits.

Start with Madeleine, build your team

Build a coaching team that used to be reserved for the wealthy, on a plan that gets more personalized the more you train.

All of Madeleine's signature plans with full audio coaching
HD video demos for every movement
24/365 access to Madeleine, ask anything, anytime
Programming that adjusts to your life
Access to every other coach in the Farren app

The world's best coaches, in your ear, every workout. The world's best coaches, in your ear, every workout. The world's best coaches, in your ear, every workout. The world's best coaches, in your ear, every workout. The world's best coaches, in your ear, every workout. The world's best coaches, in your ear, every workout.

FAQs

What is Farren?

Farren is a fitness coaching app that gives you a personalized training program from a real coach. Instead of generic workouts, your plan is built on the methodology of coaches like Kelly Starrett and Tia-Clair Toomey-Orr, adapted to your goals, experience, and equipment.
How does Farren work?

Farren pairs you with a real coach and turns their training methodology into a personalized program inside the app. You pick your coach, answer a few questions about your goals and experience, and get a plan built on how that coach actually trains their athletes. As you log workouts, the app adapts your programming based on your progress.
Who are the coaches on Farren?

Farren's coaching roster includes Tia-Clair Toomey-Orr, Kelly Starrett, Annie Thorisdottir, John Welbourn, Paul Fabritz, Eric Leija, Dave Spitz, Shane Orr, Meghan Hayden, Carling Harps, Madeleine Conti, and LA Thoma Gustin. Each coach brings their own training methodology, from CrossFit and Olympic weightlifting to mobility, basketball performance, and kettlebell training.
Are the coaches on Farren real people?

Yes. Every program on Farren comes from a real coach with a real track record. Annie Thorisdottir and Tia-Clair Toomey-Orr have won multiple CrossFit Games titles, Paul Fabritz trains NBA athletes, and Dave Spitz coaches Olympic weightlifters. These are the same methods they use with their own athletes, adapted to your level.
What makes Farren different from other fitness apps?

Most fitness apps give you a template. Farren gives you a coach. Your program comes from a specific person with a track record, and adjusts as you train rather than repeating a fixed plan. You train the way their athletes train, scaled to where you are now.
I've never used a kettlebell. Is this beginner-friendly?

Completely. Making the kettlebell approachable is Madeleine's entire reputation. You'll learn each movement properly before it ever shows up in a workout.
I'm a runner. Will this interfere with my mileage?

It's built to protect it. Kettlebell for Runners exists precisely so strength supports your run week instead of competing with it.
How many kettlebells do I need?

One medium kettlebell covers it, with a heavier bell optional as you progress. That's the whole list.
What's the difference between the plans, do I need all of them?

You will have access to all of Madeleine's plans as well as each of the other coaches on Farren. Farren will help personalize the plans to your existing needs and constraints.
How is this different from a kettlebell video course?

It's Madeleine's actual methodology, personalized to you and adjusting as you train, with her cues in your ear and 24/365 access to ask her anything. A course ends. Coaching doesn't.

What people are saying

Trusted by athletes and everyday movers

"Madeleine completely changed how I approach training. Six months in and I'm seeing results I didn't think were possible."

Sarah M. Member, 3 years

"The personalized programming is on another level. It actually fits my schedule and my body."

James T. Weekend warrior

"Having direct access to Madeleine's coaching at this level used to be impossible. Farren makes it real."

Coach Mike R. Strength coach

Start training with Madeleine

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The kettlebell, finally made simple.

Meet Madeleine Conti

How Farren works

Pick a coach-built plan

Make the plan yours

Train on your terms

Your coach in your ear

Madeleine's signature plans

Access to Madeleine, 24/7

Who should train with Madeleine?

First bell

Runners adding strength

Keeping it simple

Start with Madeleine, build your team

Build your team of world-class coaches

FAQs

Trusted by athletes and everyday movers

Start training with Madeleine